We have all heard the story of the legend that it is Dean Snell, one of the original designers of the PROV1 while at Titleist as well as the Penta and Tour preferred while at Taylormade. Currently Snell holds 38 U.S. Patents in golf ball technology and design.
Snell's mission is to create Tour-spec balls with the technology found in all the big sellers but at a much, much lower price. Creating a stir in the US is one thing, but in Japan- a very fickle and loyal-to-domestic-brands market, how has Snell Golf Japan faired in their first year in the Japan market? Dean is quoted as saying 'make the game more affordable, without sacrificing performance and technology. I want to bring the best materials, best processes and best performance that fit every golfer and improves their game...