There is someone in Mizuno who is a marketing genius, maybe just a complete Otaku (geek), but a genius Otaku at that.
So the idea is simple: let's take their current iron- the fabulous Pro 241 model, and make a limited edition Masters series with it, let's brand it with the Masters logo, and make it in green by giving it a nano-coating mirror finish, and put in a sick Green Masters box. Only available at their stores in Japan. Simple, but surprisingly effective.
And people have just gone bonkers for them. I mean bonkers. Reports of guys sleeping outside of the Mizuno shop in Kanda are not exaggerated. The sad thing is I don't think anyone will play one of these clubs (only a very limited amount will be made) it's like the rarest of Jordans, or probably...